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Muutub Veel Tõele literature review closing the marketing capabilities gap day 2011 Lähendamine Sotsialism Segadus

Leading digital transformation through an Agile Marketing Capability: the case of Spotahome | SpringerLink
Leading digital transformation through an Agile Marketing Capability: the case of Spotahome | SpringerLink

Comparing the impact of different marketing capabilities: Empirical evidence from B2B firms in China - ScienceDirect
Comparing the impact of different marketing capabilities: Empirical evidence from B2B firms in China - ScienceDirect

Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry) | Emerald Insight
Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry) | Emerald Insight

PDF] Closing the Marketing Capabilities Gap | Scinapse
PDF] Closing the Marketing Capabilities Gap | Scinapse

The crucial role of market intelligence in the development of small business marketing capabilities | Emerald Insight
The crucial role of market intelligence in the development of small business marketing capabilities | Emerald Insight

Closing the Marketing Capabilities Gap - George S. Day
Closing the Marketing Capabilities Gap - George S. Day

Sustainability | Free Full-Text | Enterprise Adaptive Marketing Capabilities and Sustainable Innovation Performance: An Opportunity–Resource Integration Perspective | HTML
Sustainability | Free Full-Text | Enterprise Adaptive Marketing Capabilities and Sustainable Innovation Performance: An Opportunity–Resource Integration Perspective | HTML

Administrative Sciences | Free Full-Text | Firm Performance among Internationalized SMEs: The Interplay of Market Orientation, Marketing Capability and Digitalization | HTML
Administrative Sciences | Free Full-Text | Firm Performance among Internationalized SMEs: The Interplay of Market Orientation, Marketing Capability and Digitalization | HTML

PDF] Closing the Marketing Capabilities Gap | Scinapse
PDF] Closing the Marketing Capabilities Gap | Scinapse

Full article: Exploring the Role of Product Development Capability for Transforming Marketing Intelligence into Firm Performance
Full article: Exploring the Role of Product Development Capability for Transforming Marketing Intelligence into Firm Performance

Closing the Marketing Capabilities Gap - George S. Day
Closing the Marketing Capabilities Gap - George S. Day

PDF] Closing the Marketing Capabilities Gap | Scinapse
PDF] Closing the Marketing Capabilities Gap | Scinapse

Sustainability | Free Full-Text | Research Challenges in Digital Marketing: Sustainability | HTML
Sustainability | Free Full-Text | Research Challenges in Digital Marketing: Sustainability | HTML

PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar

PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar

closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero

Administrative Sciences | Free Full-Text | Firm Performance among Internationalized SMEs: The Interplay of Market Orientation, Marketing Capability and Digitalization | HTML
Administrative Sciences | Free Full-Text | Firm Performance among Internationalized SMEs: The Interplay of Market Orientation, Marketing Capability and Digitalization | HTML

PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar

Marketing capabilities | The Role of Marketing Capabilities in Firm's Suc...
Marketing capabilities | The Role of Marketing Capabilities in Firm's Suc...

closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero

PDF) Marketing Capabilities in International Marketing
PDF) Marketing Capabilities in International Marketing

Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry) | Emerald Insight
Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry) | Emerald Insight

PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar

Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The “outside vs. inside” and “static vs. dynamic” controversies in strategy - ScienceDirect
Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The “outside vs. inside” and “static vs. dynamic” controversies in strategy - ScienceDirect

PDF) Impact of marketing capabilities on competitive advantage and business performance: research propositions
PDF) Impact of marketing capabilities on competitive advantage and business performance: research propositions

How can Customer Analytics Capabilities Influence Organizational Performance? A moderated mediation analysis
How can Customer Analytics Capabilities Influence Organizational Performance? A moderated mediation analysis